My company is considering hiring a PR firm to help secure reviews in pro audio magazines, and generally to help drive brand awareness and ultimately sales. We have no prior experiences working with PR firms, and so we wanted to reach out to the community here to see if anyone could give us advice or comments.
So: if you have have knowledge in this area, we’d love to hear.
- is it worth hiring a PR firm?
- how much should it cost on a monthly basis, for a small company? (one product!)
- recommendations? who to avoid?
Any help would be much appreciated.