There are many problems.
Marketing wise - Why is your plugin …
… not on KVR, the biggest audio plugin/developer database?
… only on itch.io, a site mostly know for indie games and assets?
… not for sale on any of the big plugin markets, like Plugin Boutique?
The UI tries to be reminiscent of guitar fx panels, but does it in a strange way.
It uses fancy “hand drawn” fonts, but the color choice is grey / white and flat.
It’s a hot potato, so why is the burning logo at the top not bright red but white?
The knobs are skeuomorphic, the fonts and BG are flat. Which style is it now?
If the hot potato is the catch phrase, perhaps a cartoonish stylised potato,
similar to Dada Life’s incredibly popular Sausage Fattener is more suited?
The parameter numbers are arbitrary decimals. Why not frequency, decibels and percent?
I think in 2023 a Waveshaper / meter visualisation is mandatory.
Only two audio examples, which are inharmonic, synthetic and muffled.
Please, why, why always the inharmonic examples !! Really, the sound examples are dull and badly chosen.
Why not a clean e-guitar as input, or an ACID arp line, or high resonance bass / synth.
Anything interesting that really pushes the distortion to it’s limit shows its versatility
A shameless self pluck, but no other examples at hand. Take a listen at some distortions from our Rapid Synth:
Use actual music and melodies, not test tones!
If I had to start using it instead of the already owned distortion FX,
it absolutely needs at least one feature that is extraordinarily well implemented. Like an insanely clean oversampling method. Or an interesting dynamic response with easy to grasp use cases. Pre-Post filter. Multi stage/band distortion. Really anything that does not scream “already exists”.
I would absolutely argue against making it free! Blender is a strange example. It is an insanely complex software with alternatives that cost thousands of dollars, sponsored by industry giants like Intel, NVidia, AMD. You really can’t compare anything to it.
Instead! - Make it premium, HQ and easy and enjoyable to use.
But most importantly, make good audio examples!
Also: Study your competitors. Is your product doing anything different? If not, you already lost. There is no reason to choose your product if another more established product does everything better.
Hope this was helpful and doesn’t sound too harsh. I’m optimistic that with a few changes and a bit more work and refinement you could drastically improve every criticized point.